Social Media & Community Manager

About Brava:

We’re a technology and consumer hardware company focused on elevating in-home cooking and eating experiences – we are making home your favorite place to eat! Our cross-functional, passionate and experienced team of engineers, scientists, chefs and creatives has shipped products like the August Lock, Pebble Smartwatch and iPhone, and led multiple companies to high-profile exits. Are you a foodie looking to work with an amazing team that will challenge, support and inspire you? Let’s talk!

 

The Role:

Brava’s Social Media & Community Manager is a creative individual that relies on visual storytelling to promote Brava's brand and products across social media channels and within our user community. S/he will work across departments to develop unique social marketing campaigns that focus on educating, inspiring and engaging our customers and ultimately helping to establish the Brava brand, drive user engagement and maximize satisfaction with Brava products.  

The Social Media & Community Manager will work closely with and across our Marketing, Content, Culinary, Customer Care, User Research and Product teams. This individual should bring a uniquely creative perspective and strong sense of authorship while paying close attention to who our customers are and what resonates with them. Both quantitative data and deep qualitative user insights will be available to inform this understanding.

This individual must be knowledgeable about current food, lifestyle and tech landscapes and be passionate about bringing them together through images, videos and stories. A deep understanding and empathy for our users and potential customers is also critical. This person must speak the Brava language – simple, honest, respectful of our customers, aspirational and inspiring, but always approachable.

 

Things You'll Own/Do:

The key aspects of the role are:

  • Social Media Management – Being the Brava Brand on Social Channels

    • You will strategically create, manage, execute and grow the company’s presence through social media channels (Instagram, Facebook, YouTube, and other relevant online properties)

    • You will report on all social media analytics and deliver standard analysis and reporting of day to day posts, campaigns, etc

  • Community Management – Advocating for the Brava Brand on Social Channels

    • You will manage customer outreach within social channels (interacting heavily with Customer Care and Inside Sales)

    • You will own the day-to-day management of the Brava community across all social media channels

    • And you will communicate with Brava followers, ensuring timely responses

 

What You Know How to Do Well:

  • Create compelling content that educates and simplifies often complex products and experiences

  • Participate in A/B testing of different content approaches to understand our users and potential customers

 

Other Things About You: 

  • You’ve spent at least 2+ years working with content for editorial, web or app experiences

  • You are fluent in data-driven content strategy

  • Ideally, you have experience in the consumer-facing food, lifestyle, and technology spaces, selling hardware products

  • You understand the funnel and content appropriate for each funnel stage

 

Why You Should Work Here:

  • You’ll be compensated with competitive salary, equity and benefits

  • We’ll trust you to do things right

  • Your feedback and opinions are valued and heard

  • We’re at an early stage and provide significant career growth opportunity

  • You’ll be creating something that people love and use on a daily basis!